Insights

Take a look at the latest insights on AI-driven frontends around our composable DXP.

Salesforce agentforce commerce ga 2026 experience layer en

Agentforce Commerce Is Live: Who Writes What It Says?

Agentforce Commerce Is Live: Who Writes What It Says?Salesforce announced general availability of Ag…
Industry blueprints pre composed storefront deep dive 2026 en

What's Actually Pre-Composed in Laioutr's Blueprints

What's Actually Pre-Composed in One of Laioutr's 60 Industry Blueprints?A Laioutr Industry B…
Agentic commerce content citation readiness schema 2026 en

AI Shopping Agents: Make Product Content Citation-Ready

AI Shopping Agents Skip Your Product Pages When the Content Isn't Citation-ReadyAI shopping agen…
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commercetools for Builders: Who Owns the Experience Layer?

On July 1, commercetools announced two new building blocks: commercetools for Builders and the Comme…
Hero owned b en

OXID eSales for B2B Wholesalers: A Modern Frontend, No Backend Swap

B2B wholesalers running on OXID eSales can modernize their frontend layer, add tiered pricing, RFQ f…
Hero owned a en

Composable Regret, Six Months In: What Teams Fix First

Six months after going composable, the first fix on most teams' backlog is not the backend, not …
Hero current c en

The 2026 Headless Market: Four Enterprise Strategies, and Where the Frontend Layer Actually Decides

CX Today published a rundown this week of "the four enterprise strategies reshaping CX software…
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Live Product Data in the Frontend: Laioutr x Icecat for IT and Consumer-Electronics Resellers

If you run an IT or consumer-electronics storefront, you already know the real bottleneck isn't …
Hero current c en

Composable Regret: The Week of 30-Minute Storefronts and the First Maturity Hangover

Composable Regret: The Week of 30-Minute Storefronts and the First Maturity HangoverThree moves shap…
Hero owned b en

Rich Product Content Without Building a Frontend: The Icecat App in the Laioutr Apps Registry

Thin product data is one of the most boring, and most expensive, problems in e-commerce. A product w…
Hero owned a en

The 30-Minute Storefront Is the Easy Part. The 3-Year Storefront Is the Work

This week was, once again, about speed. On July 2, Salesforce made Storefront Next generally availab…
Hero kontent ai frontend options

Frontend options for Kontent.ai: from CMS to live storefront

Kontent.ai is a SaaS CMS you can run headless: it delivers content through the Delivery REST and Gra…
Hero sulu frontend options

Frontend options for Sulu: from CMS to live storefront

Sulu is a Symfony-based CMS you can run headless: it delivers content through the SuluHeadlessBundle…
Hero magnolia frontend options

Frontend options for Magnolia: from CMS to live storefront

Magnolia is a enterprise, Java-based CMS you can run headless: it delivers content through its REST …
Hero strapi frontend storefront

Frontend options for Strapi: from CMS to live storefront

Strapi is a open-source, Node.js-based CMS you can run headless: it delivers content through its RES…
The Frontend Shift

How AI agents and modern storefronts are shaping the web of tomorrow

The future of frontends is today

We're at a turning point in digital interaction: the fusion of composable commerce and artificial intelligence is transforming traditional websites from passive shop windows into proactive, intelligent advisors. By having AI agents interpret user intent in real time and integrate seamlessly into high-performance, decoupled storefronts, an unprecedented level of hyper-personalization emerges. For brands, this technological paradigm shift means far more than just a user experience upgrade – it's a strategic imperative to ensure maximum conversion rates, agile scalability, and future-proof customer loyalty in an increasingly automated market.

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"After 30 minutes, we knew Laioutr makes our replatforming feasible." - Daniel B., CEO, hygibox.de